When I’ve started my journey with internet marketing, I was very hungry for success, and so I wanted to know everything about it. I’ve signed up to tonnes of different newsletters, webinars, Facebook groups… you name it… and get totally lost. I felt so overwhelmed I almost gave up.
I am sure you know exactly what I am talking about.
What helped me? Well, I decided to get few coaching sessions with my mentor to keep myself accountable, learn best techniques to kill procrastination and improve my productivity.
Then I tried them, tested, experimented with them and… created my own list of “7 stay-focused bullet-prove steps”, which I would like to share with you.
# 1: Find out what is your WHY?
When I ask my coaching clients why they decided to start their own business, the most common answer is… yes, correct: I want to make more money. But this is not enough for our mind to keep us on track. What really does, is what we can achieve in life if we would have more money. Think about your WHY!
- Is it better education for your children?
- Is it getting flexibility and freedom of choices?
- Is it to help out these who are less fortunate?
Whatever your WHY is, it will be the most powerful tool for you to keep you moving forward.
# 2: Set up clear and measurable goals.
As they say: what gets measured, gets done. It is nothing new of course. However, when you start with your business, and you are a newbie, you might not be able to set long-term goals. Here is my tip: set short-term goals: 3-months, 1-month and weekly. Once you get more familiar and confident with the industry, set your long-term targets.
# 3: Prioritise making-money actions.
It is absolutely crucial. Your fist focus should be to generate cash. This is blood for your business. Before jumping into new task or project ask yourself: how does it contribute to generation more leads or sales?
Here is a short exercise for you: look at your calendar now, at all actions / tasks you have done so far, or you have planned to do. If the whole week – 7 days – is 100%, how much of this are actions related to sales? If it’s less than 75%, revise your plan immediately.
# 4: Choose one method and master it.
We’re in online business, right? Traffic is the first thing we need. It’s like oxygen to our business. Now, it gets tricky. A classic mistake that all newbies do [including myself when I first started] is to think that more is more, while in fact more is less. What I mean by that is when we try to generate traffic using different methods at the same time, we are not able to master any of them. The consequences are pretty obvious: feeling overwhelmed, frustrated and lost. Give yourself a time to learn and test, and test, and test… until you start getting results.
# 5: Learn to say NO.
Richard Branson, one of my business gurus, said: “Business opportunities are like buses, there is always another one coming.” And he is known as “Mr Yes”, because of his enthusiasm of jumping into new business projects.
Most people who’ve just started their online business are very open to all sorts of business opportunities, which popping up almost every day. Don’t get me wrong – they might be worth taking, but… starting few projects at the same time will not take you where you want to be. It will only make you feel destructed and eventually overwhelmed.
If this sounds familiar to you, here is the technique I have been using for a long time and it always has worked very well for me.
When I come across a new interesting idea or opportunity, and I know it is not directly related with what is my current priority – I just park it. I put it into my “opportunities bank” folder and once I’m finished with my current project, I might just go and see what’s interesting I’ve put there.
# 6: Follow up on your own progress.
How can you say you are on a good track if you don’t know where you are at all?
Let’s say you have a meeting with someone who wants to invest in your business $100.000. It’s a lot of money, right? And you really need it. The meeting is 200 miles from where you live.
Once you’re on the way, how would you know if you get there on time? Yes, you would just check where you are and how far is to reach your final destination.
# 7: Celebrate small wins.
Get excited and proud of your accomplishments, even very small.
Every day you need to find at least one thing you have achieved and reward yourself. It could be getting new leads, posting an image on FB that generated high engagement or an email for a satisfied client. It will empower you, make you feel proud of yourself, energised and FOCUSED on moving forward.